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Our Team

Mr. Jonathan Poh

Currently a Senior Partner at a reputable External Asset Management firm in Singapore, Jonathan brings with him over 25 years of invaluable banking and finance experience as the Executive Director with Deutsche Bank and UBS AG. Prior to his positions in Deutsche Bank and UBS AG, Jonathan's experiences also include senior Client Advisor roles in Citibank and American Express Private Banking.

In his years as a personal and corporate financial and wealth advisor, Jonathan has formulated plans and solutions for numerous Ultra-High Net-Worth clients in the Southeast Asia region. His commitment and dedication to his clients have helped him achieve several Service Excellence Awards throughout his career.

Jonathan's knowledge of financial asset management is demonstrated in his exceptional expertise and proficiency in various aspects of the financial industry, both locally and internationally.

Professional Qualifications:

Mr. Brandon Lye

Brandon has over 25 years of corporate, consulting and investment experience across Asia, specializing in investment, merger and acquisition and strategic planning. Brandon's professional experience includes a role as a Director at PricewaterhouseCoopers Singapore (PwC Singapore), where he led engagements in the Deals advisory practice. Brandon has gained deep experiences in deals structuring and investment in the real estate, infrastructure, financial services and technology sectors.

Before joining PwC, Brandon was Executive VP at Surbana Jurong, a Temasek-owned urban planning and engineering consulting firm, where he led M&A strategy and completed successful deals in China, Singapore, and Australia. He also served as CEO of an asset management company tied to a European family office, overseeing equity and debt financing with international institutions like the Asia Development Bank (ADB).

Professional Qualifications:

Ms. Genevieve Tan

Genevieve has a strong background in both corporate operations and education management. In 2015, she spearheaded the successful relocation of the company to a custom-built 5-storey facility, overseeing the integration of advanced technologies such as ERP, WMS, and specialized software to optimize operational efficiency. She also oversees the branding and marketing aspect of the business.

Genevieve played a pivotal role in achieving ISO 9001 and ISO 22000 certifications by designing and implementing the necessary systems and processes. Additionally, she led strategic partnerships with organizations such as SATS and Geodis Logistics and many overseas suppliers across the world including Southeast Asia, South Africa, Mexico, Italy, Spain, Australia and New Zealand.

As the primary contact for audit and governance matters, she ensured compliance with industry standards, while managing all aspects of company operations, including staff, financial oversight, facilities, and security.

Genevieve's experience in managing teams, implementing strategic initiatives, and mentoring individuals across various sectors showcases her ability to lead diverse teams and deliver impactful results.

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